LBLD Giveaway!

We have a winner! (7/27/11)

Congrats to Aparajita
We will contact you shortly so you can claim your LBLD dress!
Thanks to everyone for participating and yes, there are more exciting giveaways coming your way so check back soon!

HipGirlie is giving away a darling little black lace dress!  There are times when a girl has gotta show off her sexy lace… and through the generosity of HeartSOUL, one of you lovely fashionistas will have the chance to claim this fab dress.  Yay!!

A little info on HeartSOUL – a casual and career lifestyle brand that offers the latest in trendy fashions at an affordable price.  You can find the line at Dillards, Kohls, JC Penny, etc.  This is what best describes the brand:

The HeartSOUL girl is 16 to 34 years old and loves that the clothes translate well from a day at the office to an evening out with friends.  She is a professional career girl looking for great fashion basics to update her wardrobe.  She takes pride in finding great shopping value in her wardrobe essentials.

Let’s talk more about the dress and how to win!  This dress is simply cute, versatile and super comfortable.

The tank style is perfect in summer and also makes for a great layering dress in cooler months.  I’m going to wear this dress with black tights and booties, under a jacket when temperatures drop.  Ooooh, hurry up you gorgeous autumn you!

Ok, so I wasn’t sure about the sizing.  Well, I have a size dilemma when it comes to fitting in a dress such as this.  The bust area… you know.  I went with the medium just to be safe and turns out it’s slightly big around the chest & waist.  Figures!  Luckily, the stretchy belt (came with the dress) really made the difference on the fitting.  I’m planning to find a different belt though… a wider one, in a different color perhaps.  The length is perfect right at mid thigh on my (almost) 5’7″ frame.

black lace dress

Black makes it so easy to wear.  Went simple with the rest of the outfit – black wedge heels, nude bag/sunglasses, and a couple of cocktail rings.

blog giveaway

The retail price of the dress is $60 and it’s now on sale for $39 at Kohl’s.  One HG reader will win this dress in the medium size which most likely will work for those in size small/medium.

Enter to win!

Follow HipGirlie on Twitter (if you already are, thank you so much!), follow HeartSoul on Twitter or like HeartSoul on Facebook.  Finally and most importantly leave comments below as the official method of entry for your chance to win.

The giveaway will run for a week starting today until midnight on July 26th.  The winner will be randomly chosen and be announced on Wednesday, July 27th.  Good luck!

tank lace dress
dress giveaway

HipGirlie to Your Inbox
Enter our giveaways and receive sites updates right to your inbox!
We hate spam. Your email address will not be sold or shared with anyone else.

Next post:

Previous post:

Filed Under: Dresses, Giveaways, My Style, Reviews

The Latest More»

  • Megan July 20, 2011, 11:56 am

    I am following HipGirlie and I love black lace as it is sexy but subtle.

  • Jenna July 20, 2011, 2:27 pm

    Would love to wear something like this to my class reunion

  • Bara July 20, 2011, 3:35 pm

    Such a pretty dress! I liked HeartSoul on Facebook, I would follow you on twitter but I don’t have one, so I at least follow you on my bloglovin’.

  • Marsha July 20, 2011, 6:27 pm

    Don’t like the belt but the dress is cute.

  • colleen b July 21, 2011, 12:09 am

    i follow HipGirlie on Twitter, i follow HeartSoul on Twitter & like HeartSoul on Facebook.

    twitter: @collifornia
    facebook: colleen b.

  • Aparajita July 21, 2011, 10:27 am

    Following HipGirlie on Twitter.
    Username: dresslikevan

  • Aparajita July 21, 2011, 10:29 am

    Following HeartSoul on Twitter
    username: dresslikevan

  • Aparajita July 21, 2011, 10:30 am

    I absolutely love the dress. I hope I win :)

  • Tiffany July 21, 2011, 2:03 pm

    I can see myself wearing black tights and black Mary janes and my new leopard hobo with this dress. Following Hipgirlie on Twitter

  • Shelby July 21, 2011, 7:14 pm

    Following Heartsoul & already follow Hipgirlie on Twitter
    I would wear on a date or out with my friends.

  • Danielle V July 21, 2011, 11:30 pm

    I follow you via Bloglovin’ and I follow both you and Heartsoul on Twitter (as @daniellevillano)! This is a gorgeous dress and you did a wonderful review on it! Thanks!


  • Gianna Patton July 22, 2011, 3:10 am

    Super cute! I would wear this to a cocktail party or for a date night :)

    I follow Hip Girlie via Twitter (@giapett)
    I follow HeartSoul via Twitter (@giapett)
    I liked HeartSoul on Facebook (Gia Patton-Judge)

    Thank you for the giveaway :)

  • Megan Murray July 22, 2011, 5:49 pm

    I like HeartSoul on Facebook, but do not have twitter. Do follow your blog on bloglovin’ though. x)

    And this dress is great. I love having pieces like this in my style collection because it is so versatile and can be paired with so many different things. I would have a blast rocking this with a pair of red heels though when my boyfriend comes back from deployment. Tee hee.
    Thanks for doing this giveaway!

  • Peggy July 22, 2011, 6:31 pm

    I like HeartSoul on Facebook but I do not have a twitter account. This dress is absolutly adorable and I love the shoes that the model is wearing too(have any idea where I can get those?:D) Hope you consider me to win it!!! :)

  • Sophie July 22, 2011, 9:05 pm

    to Peggy,

    Thanks for your kind words! The sandals are BCBGeneration Gonzalo that I’m wearing. Other similar pairs are Gwyneth Jelena, MICHAEL Michael Kors Jenna Wedge, Elie Tahari
    Isabella Wedge… all available at

  • Maria July 23, 2011, 10:42 am

    I follow HipGirlie on Twitter, I follow HeartSoul on Twitter & like HeartSoul on Facebook. Beautiful dress, this would be perfect for my daughter too cute. Thank you.


    coffeelovergrandma at gmail dot com

  • Kimmy July 23, 2011, 6:38 pm

    Hi, I don’t have a twitter or facebook but I really want to win this dress, I can hardly resist! Can I just comment here or do I need to follow you?

  • Sophie July 23, 2011, 7:31 pm

    To Kimmy,

    No you don’t have to follow anything. Your comment is good enough. Good luck sweetie!!

  • littleassemblyrequired July 24, 2011, 3:13 pm

    i follow on twitter (l_a_required)

    love this dress!

    littleassemblyrequired at gmail dot com

  • Tara Burner July 24, 2011, 5:22 pm

    I love this dress!!!!!
    I follow all on twitter & facebook! via @taraburner :)

  • Jacky July 24, 2011, 5:41 pm

    Cute i loove it :D

  • Meg.Meh. P. July 25, 2011, 10:23 am

    Following both:

    Twitter: @MegMehP
    Facebook: Megha Mehtab

    Thanks for the lovely giveaway!


    email: megmehtab(at)gmail(dot)com

  • Maggie July 25, 2011, 2:09 pm

    This would be a great dress to wear on my trip to Las Vegas! Just add some bling, bling and some sexy shoes!! I love following Hip Girlie on bloglovin and HeartSoul on Facebook.

    Great giveaway! I’m keeping my fingers crossed!!

  • Yulia July 25, 2011, 5:09 pm

    following hip on twit. got a thing for black lace. this dress has my name all over it.

  • Margaret July 25, 2011, 8:05 pm

    Love the look of black lace and the simplicity of this dress. You could do so many things with it. I’m thinking a gold belt and some gold jewelry would look classy!

    Thanks to you and HeartSoul for the awesome giveaway!

    I’m looking forward to following you both to see more cool things!!

  • Kari Camacho July 26, 2011, 3:15 pm

    Following “HipGirlie”, HeartSOUL y liked HeartSOUL on facebook :)

    Loooove the dress <3

  • Lindsey July 27, 2011, 3:05 am

    Liked the fb page!

  • Kate Garcia July 29, 2011, 5:34 am

    i love the belt and the shoes!